Re-branding rice wine in S. Korea
Nov 3 (REUTERS) Rice wine – a staple low-value alcoholic beverage – is going upmarket in South Korea in the hands of the Kooksoondang brewery which is marketing it as a cocktail base.
Basmah Fahim reports.
Re-branding rice wine in S. KoreaNov 3 (REUTERS) Rice wine – a staple low-value alcoholic beverage – is going upmarket in South Korea in the hands of the Kooksoondang brewery which is marketing it as a cocktail base. Basmah Fahim reports. Leave a Reply |